Digital PR Campaigns
βThe Most Popular Slang in America,β Preply, 2026.
π Results: 355 links, including placements in Yahoo, USA TODAY, and Parents.com.
βSurvey: Why America Is Obsessed with Subtitles,β Preply, 2024.
π Results: 883 links, including placements in The New York Times, NPR, CNET, Mashable, and HubSpot.
βStudy: The Rudest Cities in America,β Preply, 2023.
π Results: 296 links, including coverage on Boston.com and The Philadelphia Inquirer, as well as a citation on MIT's Office of Graduate Education.Β
π Long-term wins: Selected Preply campaigns were part of a highly successful digital PR program that generated 4,000+ links in 20 months.Β
βThe U.S. States Where Youβll Save the Most Switching from Gas to Electric Vehicles,β MRO Electric, 2021.
π Results: 67 links, including a Wikipedia citation in the "Electric car" article.
"The Best Cities for Thrifting in the US," Joybird, 2019.
π Results: 96 links, including placements in Axios, Domino, Deseret News, and Mental Floss.
"Expat Nation: Why More Young Americans Than Ever Are Emigrating,β Preply, 2024.
π Win: Earned media citations including CNBC, Fast Company, and Thrillist.Β
βThe State of Women at Work in the U.S.,β Custom Ink, 2024.
βHow Much Do Americans Spend on Their Beauty, Fitness, and Wellness Routines?β StyleSeat, 2022.Β
π Win: Cited by Shopify, and leveraged for Klarna x StyleSeat press release.Β
βJobs Report: How the Labor Shortage and Hiring Are Affecting Restaurants,β NEXT Insurance, 2021.
βBest Mental Healthcare Access by State,β United Way NCA, 2020.Β
β3 Tips for Creating Stellar Data-Driven Content,β AMA Triangle, 2020.
βA Surprise in the Archives,β BingUNews, 2019.
βVintage Fashion With Local Flavor β and Local Roots,β BUβs Pipe Dream, 2018.